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Unlike sending plain text emails through Outlook or Outlook Express, DirectSend™ will send personalised, rich media emails - allowing you to do everything your website can do. just in an email. Browsing pictures, following links, purchasing via e-commerce transactions, surveys and more.
The real bonus is you can accurately track and measure the results of your DirectSend™ communication activities. This means that you can provide relevant material to each of your target databases, whether customers, prospects even staff. You can then measure the results of who has viewed your message, what topics were of interest and which documents were clicked on.
DirectSend™ can be used to launch a new product or service, even a new division of your business. There is no better method to communicate personally, powerfully, with little fuss, and for a fraction of the expense of traditional methods.
DirectSend™ is a powerful, all-in-one email marketing software that's incredibly easy to use. Take a look at our list of benefits and we're sure you'll agree:
- Personalize your customer relations. Studies have shown that people respond better to emails that actually address them via their first name. DirectSend™ allows you to capture your subscribers first name, last name, age, salary -- even their shoe size -- when they signup to your mailing list. You can then use these fields in your email to deliver personalized content.
- Send any type of email communication. Newsletters, special offers, follow-up emails, member notices, customer service announcements, affiliate emails, invitations -- anything!
- Improve sales and increase revenue. Selling a product or service from your website? Why not use DirectSend™ to send a series of follow-up autoresponders to your potential customers after they signup for your newsletter? You could send them a free whitepaper, more information on your products, or even a "subscriber-only" discount. Your imagination and creativity really are the only limits!
- Build trust in your subscribers. One of the most import steps in the buying process is to establish trust with your visitors. By starting your own weekly or monthly newsletter, you're establishing your website as a credible source of information, which helps your visitors build up their trust in you.
- Unlimited number of subscribers and lists. Create hundreds or even thousands of mailing lists and either import your existing subscribers or use DirectSend™ to automatically create a subscription form for your web site.
- Complies with email laws. DirectSend™ includes powerful permission features, such as double opt-in confirmation and one-click unsubscribe which puts you in control of your email marketing campaign.
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You would be surprised that even with a modest enter and sign-up rate, you could have a formidable list of prospects within a matter of weeks
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